Samsung has just made a very decisive move against Apple and it’s iPhone/iPad ecosystem by buying the company mSpot:
The acquisition will provide a cloud-based entertainment experience of music, video and radio services for users of Samsung devices, while extending mSpot’s cloud and streaming solutions to a broader base of global entertainment fans. The combination will extend mSpot’s top class cloud and streaming services while further enhancing Samsung’s mobile and tablet device entertainment offerings. mSpot’s entertainment services will be a key integrated offering on newly announced Samsung mobile devices.
This further reveals the South Korean company’s want to not just create parts for Apple’s famous products, but to also face them competitively in the smartphone space. Sure they’ve produced more devices than anyone this and last year but what about the content on the devices?
Android has proved to be an excellent platform to build their empire on and so they have. No they haven’t given up on their in-house Bada OS but they have definitely dug in deep with android when you look at the new exclusive software found on their Galaxy Note and Galaxy S III.
What’s The Next Step To World Domination?
The next step in mobile world domination is… CONTENT! Having everyone own your hardware is great but how do you deepen that experience? Microsoft doesn’t care about it. Apple figured it out and it saved them while Google jumped in too late. Content is what makes the world go around. It’s why we listen to the radio. It’s why we watch TV and it’s why we are glued to the internet instead of the paper. Buying mSpot will be one of the smartest buys this year. Facebook buying Instagram was out of fear. Samsung buying mSpot is like capturing the queen in chess!
I’ve used mSpot for video not music. Being able to easily watch movies on my Android (rooted or not) without connecting to my PC was great! iTunes is a bore and even though iOS is getting quicker to the Tech punch each year, uploading your music at no charge and streaming movies remotely at subscription prices is the way to go in 2012. Plus their beta app allows movies to be downloaded so you can watch it whenever even with bad reception. Google’s video service doesn’t work if you root your phone, so 1/4 of it’s android users will practically cart-wheel to mSpot once they are promoted more. Hopefully this new aquisition will allow international Android users to benefit from mSpot and all of it’s features also.